In 2024, Jinjiang Xinde Trading Co., Ltd. achieved a significant breakthrough in the cyclamate export business.
The company successfully entered into a strategic partnership with the world's largest cyclamate manufacturer, registered its self-owned brand GOLD SHAWTY in the Philippines, obtained exclusive authorization to use the brand, and became the exclusive distributor of GOLD SHAWTY cyclamate in the Philippine market. This exclusive status endows Xinde Trading with unique resource advantages and market dominance, enabling it to rapidly gain a foothold in the Philippine cyclamate market.
As the exclusive distributor, Xinde Trading closely collaborates with the manufacturer to ensure the quality and supply stability of GOLD SHAWTY cyclamate.
Relying on its globally leading production technology and massive production capacity, the manufacturer provides Xinde Trading with cyclamate products that meet high international standards. Meanwhile, Xinde Trading, with its rich market experience and professional team, deeply explores the demand in the Philippine market. In the cooperation with Sunshine Refreshments, a well-known local food and beverage enterprise, Xinde Trading leveraged the exclusively distributed GOLD SHAWTY cyclamate to assist the enterprise in launching a new line of low-calorie soft drinks. Thanks to the reliable product quality, stable supply, and competitive pricing, the new product's sales exceeded expectations by 30% within three months of its launch, successfully capturing a significant share of the local healthy beverage market.
"The exclusive distributor status is our core competitiveness in exploring the Philippine market," said a relevant person in charge of Xinde Trading. "We will fully utilize this advantage, continuously expand cooperation channels, deepen partnerships with local customers, establish GOLD SHAWTY as a benchmark brand in the Philippine cyclamate market, and consolidate our exclusive leading position in this market."